WHO WE ARE
Company Profile
At Broad Far, we are proud of our portfolio of heated tobacco products. Broad Far's mission is to serve the mainstream trend in the tobacco industry as smokers' awareness of health risk prompt a shift from combustion cigarettes to Next Generation Products.
We have continuously invested in product research and development to explore more options for adult smokers who desire to improve their smoking experience.
Our Capacity
A strong team of in-house R&D experts
- Supply chain management
- Responsible sourcing
Flexible channel strategy of sales
- Ensure product quality and safety
- Improve resource and energy efficiency
- Emissions and waste management
A strict production quality control system
- Advocate for harm-reducing lifestyle choices
- Build active and meaningful community dialogue
- Cultivate an inclusive culture
The power of new brand & marketing strategy
- Advocate for the protection of minors
- Advocate for sustainable consumption
- Engage in public welfare initiatives
MILESTONE
2018
Brand Established
NUSO founded. R&D experts began developing Next Generation Products.
2019
Market Entry
Launched in 4 regions. First 3 signature flavors introduced to the market.
2020
Regulatory Success
Applied for TPDs in 27 EU countries & UK. 30 patents registered globally.
2022
Portfolio Expansion
Expanded signature range to 19 flavors.
2023
Manufacturing
Established manufacturing base in Indonesia to serve growing global demand.
2026
NUSO X Launch
Launched NUSO X induction heating series.
2026
NUSO My Blend Launch
Launched NUSO My Blend traditional super slim cigarettes.
Future
Vision
Access in 42 regions. Launch of NUSO R Ring Heating technology.
Message from management
Social responsibility is one of the most important part of corporate growth. Broad Far’s long-term future cannot be separated from the wider industry, society, or public health. We focus on these issues first because it’s the right thing to do, and secondly because it’s just good business.
“High-quality raw materials are the starting point when it comes to customer safety and satisfaction. We don’t leave anything to chance. Following the principles of sustainable development, we monitor global climate issues, and especially those that affect our suppliers. Science powers our product design, and we’re always looking for opportunities to adopt biodegradable technology.”
Work At Broad Far
In Broad Far, we are all aiming at building a better smokeless future. We have professional teams in R&D, sales, marketing, operation, IT, etc. and have a global view of the business. We have great goals and ambitions to make our way around the world with passion, belief and ability.
